In this article Maria Rosaria Natale, YBP's CEO, shows how a profound shift toward Value-Based Healthcare (VBHC) can generate superior clinical outcomes, enhanced patient care, and structural sustainability. It highlights how moving away from a traditional top-down mindset to clinician-led, multidisciplinary care pathways is an opportunity for industries, healthcare providers, and patients to co-create systemic value.

Inspired by the collaborative power of Design Thinking, this approach aims to reimagine the healthcare ecosystem as a space of direct patient listening, complex process visualization, and unlocked resource potential.

“Progetto Raffaello – “the workshop where inclusion creates value” shows how real workplace inclusion for people with disabilities can generate dignity, growth and mutual benefit.
It highlights how inclusion is an opportunity for companies and individuals to co-create value.

Inspired by the collaborative spirit of Raffaello’s workshop, the project aims to reimagine work as a space of creativity, respect and shared potential.

Thank to Popular Science and the Life Science Excellence Award for raising awareness of the “LIA project,” which aims to improve the care pathway for patients with acute myeloid leukemia and their caregivers.
Read the interview on Popular Science.

This project is dedicated to promoting the employment inclusion of people with disabilities, recognizing it as a strategic driver for the future of the workplace.
The kick-off event brought together diverse visions, data, experiences, and perspectives. Together, we aim to build new strategies, ones that view disability in the workplace through a constructive and forward-looking lens.

Maria Rosaria emphasizes the importance of being in relationship with patients and caregivers, moving beyond a purely clinical focus.

The results of the project, which involved meeting and listening to the school ecosystem—students, parents, teachers, and local experts—were presented to national decision-makers in Rome.

The results of the project, which involved meeting and listening to the school ecosystem—students, parents, teachers, and local experts—were presented to national decision-makers in Rome.

The results of the project, which involved meeting and listening to the school ecosystem—students, parents, teachers, and local experts—were presented to national decision-makers in Rome.